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Woodward's $1.49 Day T-shirt

Regular price $25.00

The jingle for Woodward's department stores' $1.49 Day just celebrated its 60 year anniversary, and we're keeping the spirit alive with this t-shirt. 

Launched in 1892 as a single store on Main and Georgia in Vancouver, the Woodward's chain became a community staple. It operated for just over a century in western Canada.

In 1944 the iconic "W" was installed on the roof of their building on Cordova Street, serving as a beacon for shoppers looking for deals on $1.49 Day.

The company went bankrupt in 1993, leaving the fate of their iconic Vancouver building in limbo. Occupied by housing protesters in 2002 in what became known as the "Woodward's Squat", the building was eventually bought by the City. Led by councillor Jim Green, they went on to redevelop it into a mixed-use development with social housing and market units, but not before demolishing most of the original structure in a brilliant public spectacle in 2006.

The spirit of the community that Woodward's always fostered lives on in the new-ish "W" that is visible from most parts of the city, as well as the residential tenants, non-profits and businesses who now co-mingle, calling the site home.

We also have a classic Woodward's LOGO TEE available.

• Unisex fit, soft feel
• 100% ringspun cotton
• 4.5 oz (153 g/m2)
• Pre-shrunk
• Shoulder-to-shoulder taping
• Quarter-turned to avoid crease down the centre

Size guide

  S M L XL 2XL 3XL
Length (inches) 28 29 ¼ 30 ¼ 31 ¼ 32 ½ 33 ½
Width (inches) 18 20 22 24 26 28